A creative mind, dreamer, and lifelong learner.
INTRO
Hello! Let me formally introduce myself. My name is Ariane Keona Ochoa (she/her), and I am a SoCal-based multidisciplinary designer. I earned my B.S. in Informatics from the University of California, Irvine, where I developed a love for creating at the intersection of visual design and human-computer interaction.
Specializing in crafting brands and design systems across digital and print mediums, my design approach is focused on storytelling and impact. People are at the heart of what I do, and my multidisciplinary background in graphic and UX design enables me to solve problems strategically and with empathy.
When I’m not at my desk designing, you can find me at my local AMC, daydreaming about New York, trying to turn my suburb walkable, or enjoying good food with good people!
I am currently seeking out full-time work opportunities as a junior designer.
I would love to work in a relational environment where I can collaborate with other creatives and contribute to human-centered work that makes a lasting impact. In the meantime, I’m developing my craft as a freelance designer for Airweave, Locket Studio, Saddleback Church, and my own clients!
STATS
What I’m listening to right now...
Dance No More - Harry Styles
Most recent read...
In Cold Blood by Truman Capote
Last movie I watched in theaters...
They Will Kill You
My current hobby...
going to the beach at any minor incovenience
More about me, as a creative and person. :)
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I create to share pieces that are meaningful, human-centered, and long-lasting.
Creating has always been an outlet for me to express my authenticity. Growing up, I ran on nothing but my imagination, telling my made-up stories and constantly finding new ways to share my thoughts. My natural ability to create sprouted into something more once I entered college and got a part-time job at my school’s Esports organization as a graphic designer. Getting to explore design outside of a classroom allowed me to flourish and left me with a desire to seek out growth and view any experience as one to be learned from.Studying user-centered design at the same time taught me how interconnected the work of creating is with the people. Creating goes beyond whatever you can make up in your mind; it’s an act of mutuality and it requires an understanding of your audience. This learned perspective gave me a drive to create with and for a purpose. I want everything I make to be rooted in compassion and intention. And as I enter the field of design, I am eager for opportunities where I can create resilient work that is grounded in empathy and built to last.
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the sun is out = daily walks, no social media sundays, forcing my friends and family to play banangrams with me, beach days are back, the Pitt and Abbott Elementary thursdays, singing karaoke with my prop microphone, board game nights with friends, craft dates, going to the movies (we love being an AMC A-lister!!!), beating a dead horse with my best friends, playing Minecraft to unwind at night, and my star-centric everyday bag
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📺 TV Series: Pretty Little Liars / Hilda / Glee / Arcane
🎥 Movies: Interstellar / Monte Carlo / Ratatouille / Now You See Me
🎤 Artists: Lorde / SEVENTEEN / Maggie Rogers / The Oh Hellos
📖 Books: We Were Villains / Catching Fire / The Mysterious Benedict Society / Tomorrow, and Tomorrow, and Tomorrow
🌟 Miscellaneous: stars / hot chocolate / romcoms / the color green / fried chicken / New York
8 OF MY FAVORITE PHOTOS
